54 – Maximize Twitter Advertising ROI

Learn how to increase website clicks and conversions by tweeting during live events and by tapping into followers of thought leaders for a particular genre that resonates with your target audience. In this episode, Mical Johnson of Omen Interactive, a Navy and nearly two decade digital marketing veteran shares best practices to maximize the return on your Twitter advertising investment including geo-targeting, use of Twitter Cards, automatic bids and more.

SCORE is proud to partner with Sarasota County Libraries and Historical Resources and the speaker to offer this program.

View Dennis Zink’s Herald-Tribune article on this subject here.

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