centRE of Influence

407 Business Alchemist (formerly Business SCORE Card) columns from Business Weekly, Herald-Tribune are found in the first link at the top left.

85 Been There, Done That! with Dennis Zink podcasts are immediately below that on the left.

14 SCORE Business TV shows (below) hosted by “The Business Alchemist.”

The intellectual property contained in this website is Copyright (c) 2014-2022 Dennis Zink, All rights reserved.  Please contact the author for permission before using.

From The Business Alchemist

SCORE Business TV Shows:

14 Professional Employer Organization (PEO) Benefits

13 Taking on Business Partners

12 Avoid Cyber Attacks!

11 SEO – Search Engine Optimization

10 Social Media for Non Techies

9 Client-Mentor Experience

8 Credit- Finding your Best Lender

7 Buying a Franchise

6 Buying a Business

5 Exiting Your Business Series: The 10-Steps continued

4 Exiting Your Business Series: The 10-Steps to Exiting Your Business

3 Exiting Your Business Series: Business Valuation

2 Exiting Your Business Series: Cashing In

1 Active Shooter

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FAQ.Video is our newest initiative. It combines Frequently Asked Questions (FAQ) with video (YouTube) short answers.  Having FAQ’s on your website provide branding opportunities to *showcase your company’s voice *display knowledge about your products and services *help customers make decisions to buy from you by answering their common questions *provide additional links leading customers to relevant information *frees up your customer service team since the most common questions are online to read or to watch (FAQ.Video).

Search engines see FAQs as high-level information sources, improving your SEO results.  Video has a big impact on sales, showcasing products in action, asking for input, introducing staff, demonstrating product use and testimonials. FAQ.Video provides storytelling by humanizing the content. Videos earn the highest rate of engagement.  Fifty-nine percent of executives would rather watch video than read text while four times as many consumers would rather watch a video about a product then read about it. Eighty percent of of users recall a video ad they viewed in the past 30 days. Here are two links from our SCORE Business TV Show on Buying a Business.  Our Call To Action is to watch the entire TV Show and to call us for more information.